E-commerce rise in South Korea

In 2019 the E-commerce rise in the South Korea market is expanding as never before and ranked it as the 3rd largest online retail sales worldwide. It lacks behind China and Japan only, ranked in G7 economies too.

Source: Emarketer


Well, there are a number of factors on which it is based as it starts from Digital penetration that is 84% of the total population, along with the usage of Social media too.

The cashless transaction also plays a vital role in the growth of E-commerce in South Korea.

According to BusinessWire ResearchAndMarkets, the projected increase in E-commerce is assumed to be pushed by mobile users & payment services, along with cross-border e-commerce. Overall 50% of the total online retail E-commerce sales in South Korea are generated on mobile devices, and expanding bigger every year. The top E-Commerce players in the South Korea market are 11street/Coupang/eBay Korea/Gmarket.co.kr/We map and so on.

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See a complete report on Emarketer


Read a complete case theory of Korea – eCommerce

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