Online Selling Platform & Marketplace in Tanzania

Updated: 8/02/2022

With an internet penetration of more than 25%, that means more than 14.72 million people are active internet users in Tanzania at the present moment.

GDP of Tanzania is rising with a growth rate of 7% approx and E-commerce industry growth plays a vital role in this economic development.

The E-commerce industry is booming in Tanzania with total revenue of $550 Million which is increasing with a 16% growth rate.

Tanzania also has the largest consumer base all over Africa with a total number of 1593 million online shoppers.


According to research, 7.5 million people are mobile users and mobile money is the major payment methods used in Tanzania.

Local mobile payment methods like Mpesa, Airtel money are widely used by the people of Tanzania along with the credit & debit card payments.

Online selling platforms and marketplaces are playing a vital role in the development of E-commerce industry in Tanzania and we have prepared the list for the same.

Top 10 Best Online Selling Platforms in Tanzania

Useful resources

Best E-commerce Payment Gateways in Tanzania

Tanzania Growth by UNCTAD Programs

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