Online selling platforms and marketplaces are playing a vital role in the rise of E-commerce industry in Guatemala.
According to source, E-commerce revenue in Guatemala reached more than $1.88 Billion by 2022 & which is expected to cross $4.15 Billion by 2025 with a growth rate of 17%.
The major reason behind the rise of eCommerce in Guatemala is the internet penetration rate that is reached 65%, which triggers the increase in online shopping.
Superchapin and Desertcart are the biggest eCommerce players in Guatemala by the year 2022.