Rakuten is one of the oldest & major online marketplace in Japan, which was basically started in the year 1997 by Hiroshi Mikitani.
The company sells products majorly from electronics category which includes appliances, apparels and so on.
Ecommerce is booming in Japan with a revenue of more than $215 Billion and expected to cross $370 Billion by 2025.
Online sellers are making well use of this opportunity and increasing the visibility of their products by selling online on marketplaces like Rakuten.
But it is very essential to know the top selling products on Rakuten Japan in order to run their eCommerce business successfully.
Best products to sell on Rakuten Japan
- Clothing
- Home & Kitchen appliances
- Toys
- Shoes
- Beverages
- Furniture
- Gifts
- Accessories
- Beauty
- Sports goods
- Auto parts